The 2021 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2021 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

The 2021 Subaru Love Promise Customer and Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.
STAY UPDATED ON OUR COMMUNITY EVENTS VIA OUR FACEBOOK PAGE.
 

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Subaru South Blvd dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

CMPD Animal Care and Control, Charlotte Black Dogs
Just Water 4 Haiti, TerraCycle
Classroom Central, Montclaire Elementary School, Sterling Elementary School, Sedgefield Middle School
Loaves & Fishes/Friendship Trays, Salvation Army Boys and Girls Clubs, Salvation Army Center of Hope, Second Harvest Food Bank of Metrolina
Partners 4 New Hope, Inc, The Leukemia and Lymphoma Society of NC, OneBlood, BeTheMatch.Org
 Subaru Love Promise Heart

Love Promise Stories from Subaru South Blvd

Subaru and Subaru South Blvd believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Providing Comfort and Warmth  –  Melissa C

The Salvation Army Center of Hope in Charlotte serves members of our community who find themselves with nowhere else to go. Our shelter houses women, women with children and single fathers with children who find themselves in crisis. With winter arriving, we are grateful to Subaru of America for coordinating the donation of 50,000 warm blankets nationwide for the second year in a row! In addition to our 80 new blankets, 200 pairs of socks were donated for use by those we serve. Thanks to the generosity of Subaru South Blvd team members and customers, a second Subaru arrived with new bath towels, washcloths and bath soap for Center – items we had put out an urgent call for on social media. Whitney Marti, Community Liaison, saw our post and began a drive that included paid social media and an email to over 7,000 Subaru owners. Their collection of these much needed items is ongoing and they will return with more donations at the end of the month. Subaru South Blvd even added cupcakes for the staff to show appreciation for their dedication to our mission! Delivering warmth, gratitude and more are Bill Musgrave, Wanda Musgrave, Gary Porter and Whitney Marti. Accepting donations on behalf of the Center of Hope is Melissa Corzine.


Subaru South Blvd: For the Love of Pets  –  Lynda A

On behalf of the staff and community of CMPD Animal Care & Control, we thank the team at Subaru South Blvd. for its sponsorship of our Free Clinic, Adoption and Rabies Awareness Event “Subaru South Blvd Presents: For the Love of Pets” held on Saturday, Oct. 9. BIG SHOUT OUT to Whitney Marti at Subaru South Blvd. and her team for sponsoring the event again this year! Subaru will also be providing a $100 gift to the shelter for up to 31 adoptions during the month of October in honor Subaru Loves Pets month. And, we’ve already exceeded that goal with over 200 adoptions this month! Subaru South Blvd. was the feature of our vendor fair of local pet-friendly businesses and organizations at the event, which also included representatives from Friends of Charlotte-Mecklenburg Animal Care & Control, the Mecklenburg Health Department, North Carolina Wildlife Federation and Charlotte-Mecklenburg Storm Water. Participants enjoyed learning about Subaru vehicles, receiving vendor information and giveaways, and making donations to the shelter animals to win a raffle gift basket. Most importantly, we had a very successful morning serving our community, and 122 pets in the clinic, which was divided among three stations led by the shelter’s amazing medical and leadership teams. A total of 30 animals were adopted by end of day – including Angel and Halo, a unique and special bonded pair of cat and Guinea pig BFFs! Below is a breakdown of services provided to community guests: • 122 exams provided (85 dogs, 37 cats) with preventive vaccines • 61 microchips• 82 rabies vaccines • 69 ID tags Subaru South Blvd. has been a mainstay Mission Partner with CMPD Animal Care & Control for over 10 years. Whitney Marti, Customer Liaison, Subaru South Blvd and the team at this amazing dealership, have consistently participated in annual event sponsorships, serves as a vital CMPD Animal Care & Control Community Microchip Checkpoint Site that helps identify lost pets and return them to their owners, and provides critical animal ownership education to its community. Most recently, Whitney Marti "starred" in the production of two videos -- “Staycation with a Shelter Dog”, a television commercial to promote the shelter's popular enrichment program for shelter dogs, and “Pet Car Safety”, a video describing important safety tips for traveling with canine companions. Through these activities and more, Subaru South Blvd. helped create a sustainable, “no-kill” animal community in Charlotte for the first time in the city’s history by achieving a 90% save rate in 2020.


Subaru Loves to Care - Blood Drive  –  Sheila D

On October 6th Subaru South Blvd hosted their 5th blood drive of the year. This drive exceeded the unit goal by 7! We are thankful to our blood bank partner, our Subaru customers and our Subaru team for coming together to save lives! Each successful donor received a $20 eGfit Card, a T-shirt and Cancer Awareness Socks from OneBlood and a $35 gift card from Subaru South Blvd to use anywhere in the Subaru retail facility as a thank you for their lifesaving donation. One more opportunity to give in 2021 will be on December 8th.


Great Experience  –  Greg C

We had an awful experience with our last Jeep Cherokee purchase. This time we really looked and for the first time looked at a Subaru. After working with one dealership and considering the VW and Mazda SUV with 3rd row, we settled on the Ascent and color and specs we wanted. John Haney was our first contact and he was awesome to work with. Found one like we wanted and brought it to the dealership. Hooked us up with Brian Barrett on our arrival and things continued well. We never felt pushed connected with Brian instantly. Once the deal was made our financial representative, Sam Nazar, was equally as engaging and never once pushed us into something we didn't want. If the life of this vehicle is what I have heard about Subaru's and we decide to buy again, I will without a doubt come back to this dealership. I look forward to a great service relationship and hope it is a strong as the sales team!


Special Delivery for Sterling Elementary  –  Whitney M

Sterling Elementary has been a long-term recipient of support from Subaru and Subaru South Blvd as part of the Subaru Loves Learning initiative, receiving award-winning science books in years past, as well as a National Wildlife Federation-approved Butterfly habitat during a Subaru Loves the Earth initiative. On Thursday, August 19th, the Subaru South Blvd team gathered in the showroom to assemble bags of school supplies for Sterling Elementary School students. Local non-profit Pineville Neighbors Place published the supply list and the decision was made to purchase all of the supplies on the list and then provide premade bags to the school. The list was studied and shopping began! Each bag was filled with exactly the published supply list. Our community is compassionate and generous with many supplies donated directly to Pineville Neighbors Place for distribution to students. The supplies donated by the Subaru South Blvd team were presented to the school’s volunteer coordinator for safe-keeping to then hand out should a child forget, lose or damage supplies received at home, from church or a drive-through supply drive. The intent is to ensure that existing students who arrive without supplies for any reason, students moving into Sterling’s zone – and their teachers - will be able to focus on learning and not on where to find pencils, paper, scissors, rulers, crayons, notebooks, glue sticks, erasers, pens or pocket folders at any point in the school year. Not all families know they need to pre-register their children for school or they move in to the area after school begins and after the supply drives have taken place and all of the supplies have been handed out, leaving children in need despite the generous community donations. The supplies assembled by the Subaru team represent a safety net for the kids no one knew were coming and those still to come. Subaru South Blvd will check in with Sterling staff mid-year and replenish supplies should they run out. Sterling Elementary School was selected as one of two schools by Subaru South Blvd to benefit from Subaru Loves Learning's Adopt-a-Classroom.org program. This program provides funds for 6 Sterling teachers to supply their classrooms through online shopping credit. The additional donated supplies will help further prevent educators from coming out of their own pockets to supply students with the proper tools to learn.


Sharing the Love - The Leukemia & Lymphoma Society  –  Ashley D

Subaru of America, Inc. (“SOA”) and Subaru South Blvd presented a check for $19,768 to The Leukemia & Lymphoma Society (LLS) on August 16th. LLS was one of two local, hometown charity partners in the 2020 Subaru Share the Love Event. From November 19, 2020 to January 4, 2021, with every new Subaru purchased or leased, Subaru donated $250 to each customer’s choice of charities*. For the fifth year in a row, there was no cap on the total donation from Subaru of America to its Share the Love charitable partners. "In a year where good news was harder to come by, our 2020 Subaru Share the Love Event represented a glimmer of hope for people looking to help their communities," said Alan Bethke, Senior Vice President of Marketing, Subaru of America, Inc. "With our retailers, customers, national and local charity partners, Subaru of America has donated over $200 million to help those in need over the last thirteen years. This, along with bringing love into the lives of our friends and neighbors, is just one more reason why Subaru is more than a car company. "For 2020, SOA selected the four national charities: ASPCA®, Make-A-Wish®, Meals on Wheels America and National Park Foundation. Subaru retailers could also elect to add a local charity and Subaru South Blvd selected The Leukemia & Lymphoma Society and Friendship Trays as its hometown charities. The check for $19,768 was presented to LLS by Bill Musgrave, Wanda Musgrave, Gary Porter and Whitney Marti, all of Subaru South Blvd. Accepting the check on behalf of LLS were Ashley Davis and Juli Stevens. “On March 4th, 2016, Zoey was diagnosed with Pre-B Acute Lymphoblastic Leukemia. She was just 4 years old. Zoey endured countless treatments over several years to get to where she is today – cancer free! She’s now a bubbly and kind 9-year-old girl with a heart of gold and an overwhelming eagerness to give back. As the 2020 Subaru South Blvd. Hometown Hero, she was able to be a voice for kids battling cancer and advocate for a future without cancer. Zoey has been through a lot in her short life, but generous companies like Subaru South Blvd. are providing hope for a brighter future. During their 2020 Share the Love Event, Subaru South Blvd. honored Zoey as their official Hometown Hero and raised over $19,700 for The Leukemia & Lymphoma Society, an organization with one goal: to end blood cancer. Subaru South Blvd. leadership and staff are truly committed to serving their local community and building a future without cancer for kids like Zoey. Their support has helped drive new therapies for all blood cancer patients. In 2020, The Leukemia & Lymphoma Society helped advance 14 of the 17 blood cancer treatment options approved by the U.S. Food and Drug Administration (FDA) – an astonishing feat that would not be possible without partnerships like that of Subaru. In 2020, Subaru South Blvd. truly brought LIGHT to the darkness of cancer.” This is the second year that Subaru South Blvd selected The Leukemia & Lymphoma Society as one of its Hometown Charity partners. Over the two years The Leukemia & Lymphoma Society has received over $34,600 from the Subaru Share the Love Event.


PINEVILLE 4TH OF JULY PARADE FOR GOOD  –  Donna P

Pineville’s largest pet fundraiser, Paws in the Park, was cancelled for the second year in a row - leaving non-profit Charlotte Black Dogs and others without a fundraising event heavily relied upon to fund rescue operations. Subaru South Blvd wanted to help! Working intentionally with the non-profit rescue group’s leadership, an event was designed that would go beyond fundraising and supply donations and provide pet education in the community. We thought, wouldn’t it be fun to have a socially distanced parade with pets (and some of their people) in costumes, wind around the lake and pass an assisted living facility to bring smiles to those impacted by quarantine? The event evolved in part due to lessening of restrictions in our state. Subaru covered fees for the park rental and produced signage and handouts so that more of the funds raised could go directly to saving pets. The Patriotic Pet Parade was free while participants enjoyed donation-based, patriotic-themed backdrops for taking photos and costume contest entry fees also raised funds for Charlotte Black Dogs. A total of $450 was donated by event goers for Charlotte Black Dogs. The parade was well attended despite the high temperature. CMPD Animal Care and Control’s Officer Willis checked more than a dozen microchips for owners in line with our shared goal of keeping people and pets together by ensuring microchip data is current, chips are active and registering pets on a national database. The Charlotte Fire Department, Charlotte NC brought Cat, the department’s therapy dog. Adoptable Roger, who is deaf, won 3rd place in the costume contest! He enjoyed his day out and is looking for his forever home! Event participants who met Roger were able to learn about “Staycations”. They provide a much-needed break to shelter dogs and help them decompress. Staycationers are asked to provide information that will help the shelter pets find their forever family, such as ‘good with other dogs, cats, children’; energy level and more. Subaru Ambassador Brian joined the Subaru display and represented the Subaru brand with enthusiasm! We look forward having him on our team at future events! Thank you to everyone who joined in the fun at Pineville Lake Park for the 4th of July Dog Parade! In addition to the funds raised for Charlotte Black Dogs, donations brought to the event “Packed an Outback” and a truckload of supplies donated by Petco for this event were delivered to local non-profit Pineville Neighbors Place!


Donors Needed - Critical Blood Supply Shortage  –  Whitney M

During July’s Subaru Loves to Care Blood Drive hosted by Subaru South Blvd, Subaru owners and Subaru South Blvd team members stepped up to help as our nation confronts a severe blood shortage. The need for red blood cells and platelets is increasing due to a rise in trauma cases, organ transplant and other surgeries as people return to pre-pandemic levels of activity. Blood products cannot be stock-piled - making regular drives to replenish dwindling supplies critical! Together, Subaru owners and Subaru South Blvd team members gave 22 units of blood, potentially saving up to 66 lives! Many of the Subaru owners who participate have become regular donors at our drives and we look forward to seeing them every two months when they become eligible to donate, offering gifts and refreshments to make their visit a positive experience and thank them for their life-saving donations. We are committed to regularly hosting blood drives. To ensure success we encourage our entire network of customers and team members to participate by offering a $30 gift certificate on top of the $20 e-gift from our blood bank partner. OneBlood staff shared with us that this ‘extra gift’ is rare and must be a contributing factor in exceeding our drive goals. Our next blood drive is October 6th and online appointments are now available: https://donor.oneblood.org/donor/schedules/drive_schedule/1039175. If you are eligible to give now, please don’t wait! Please find a convenient drive at Oneblood.org and give today! All guests were invited to learn more about BeTheMatch.org and how to join the National Marrow Donor Registry. Our Love Promise coordinator is an ambassador for this program and is challenging us to register 10 new members this month in honor of the Subaru Loves to Care Blanket and Message of Hope deliveries to cancer patients in partnership with The Leukemia and Lymphoma Society – Guests were also invited to complete messages of hope just before the deadline to ship the cards for delivery with individual blankets. Blood, platelet, tissue and marrow donations impact members of our community facing health crises, including blood cancers, and our team is committed to making a difference on multiple fronts.


Saving Heartworm Positive Shelter Dogs  –  Lynda A

Our Subaru Loves Pets shelter partner, CMPD Animal Care & Control reached out to us for help in saving heartworm positive dogs. With a goal of educating the public about heartworm prevention, securing the adoption of heartworm positive dogs while providing them with life-saving treatment, we committed to sponsoring dogs in the program. Heartworm positive dogs are ‘underdogs’ – they are simply harder to adopt out because of the steep cost of treatment. Shelter Director, Dr. Josh Fisher: “Heartworm is a leading cause of heart disease in dogs. North Carolina is a heartworm endemic area, so dogs who are not on preventative are at higher risk of contracting the disease. The good news is that heartworms are treatable. With help from caring partners like you in our community, many of the heartworm positive dogs in our care can live the long, healthy lives they deserve. Thank you for your contribution and support! We truly appreciate our on-going partnership and Subaru’s commitment to the welfare of all animals in the community. Thank you for sharing our goal of healing heartworm positive dogs! “We received thank you cards from Tennessee and Cooper’s new forever families: “After losing our dog of 14 years to cancer, I had to have another dog. The house was just too quiet without one. When we visited the shelter and were looking for dogs that were good with cats, Tennessee was recommended to us by a volunteer who was in the lobby. He did have heartworms, but she knew he had met cats on the property while being walked and he did not react at all. Within minutes of meeting him, Tennessee laid his head in my husband's lap and looked him straight in the eyes with a soft and gentle stare. That was it; we knew immediately that he was to be our new dog. Thanks to your generosity he will begin his heartworm treatment soon! He is a gentle and smart dog who loves spending time outside in the sun and sleeping in his bed by the fireplace at night. He likes getting belly rubs, chewing on squeaky toys and chasing balls. When we found out how much he enjoys playing with other dogs, we adopted a senior dog (Barn Barn) who had been at the shelter for a long time and needed a home. They are best of-friends.” Lisa, Mom to Tennessee and Bam Bam“ Like so many shelter dogs do, Cooper learned quickly that he could save humans from their suffering. When I met Cooper my heart was broken from the loss of my dog, I thought I wanted a puppy, but Cooper reminded me so much of my previous dog, he stole my heart. Cooper, who was heartworm positive, was the perfect distraction and gradually our hearts started to heal. He has completed his heartworm treatment and is now healthy and strong enough to enjoy life. We recently threw him a party for his 5th birthday where he enjoyed a doggie cake and all the treats a good dog deserves! Thanks to your generosity, Cooper is a healthy, happy dog. He has two fur siblings, an armchair all to himself and he is getting the second chance he deserves. Not only did you save his life, but you saved the lives of an entire family who needed Cooper.” Sarah, Foster to Adopt Mom Cooper and Sarah stopped by to receive their Certificate of Completion documenting Copper’s completed treatment. Cooper arrived in style with a bowtie and left with his certificate and a “Chewbaru Outbark” to enjoy at home. We look forward to meeting Tennessee when his treatment is complete! Learning more about heartworms and their devastating effects if left untreated, we knew this was a large, ongoing issue that would require widespread community support. We reached out to our vendor-partners, the companies we do business with and asked them to also sponsor heartworm positive dogs if they were able to: Pro-Tint immediately stepped up and sponsored Copper.


Subaru Shares the Love with Friendship Trays  –  Sue B

Subaru of America, Inc. (“SOA”) and Subaru South Blvd presented a check for $27,684 to Friendship Trays on June 3rd. Friendship Trays was a local beneficiary in the 2020 Subaru Share the Love Event. From November 19, 2020 to January 4, 2021, with every new Subaru purchased or leased, Subaru donated $250 to each customer’s choice of charities*. For the fifth year in a row, there was no cap on the total donation from Subaru of America to its Share the Love charitable partners. "In a year where good news was harder to come by, our 2020 Subaru Share the Love Event represented a glimmer of hope for people looking to help their communities," said Alan Bethke, Senior Vice President of Marketing, Subaru of America, Inc. "With our retailers, customers, national and local charity partners, Subaru of America has donated over $200 million to help those in need over the last thirteen years. This, along with bringing love into the lives of our friends and neighbors, is just one more reason why Subaru is more than a car company." For 2020, SOA selected the four national charities: ASPCA®, Make-A-Wish®, Meals on Wheels America and National Park Foundation. Subaru retailers could also elect to add a local charity and Subaru South Blvd selected Friendship Trays as one of its hometown charities. The check for $27,684 was presented to Friendship Trays by Bill Musgrave, Retailer Principal, Wanda Musgrave and Whitney Marti, Community Liaison, all of Subaru South Blvd. Accepting the check on behalf of Friendship Trays, who recently announced a merger with Loaves & Fishes were: Tina Postel, CEO, Loaves & Fishes/Friendship Trays; Lucy Bush Carter, Director Emerita, Loaves & Fishes/Friendship Trays and Kelly Vass, Program Director, Loaves & Fishes/Friendship Trays. “We began to use the funding immediately upon receiving it to provide daily, delivered meals for our clients that are unable to obtain meals for themselves due to age, disability, or illness and with limited financial resources would not be able to receive our services without a meal subsidy, stated Lucy Bush Carter. “Our program provides individuals in our community a diet specific home delivered meal regardless of their ability to pay. This year’s contribution from Subaru’s Share the Love Event will provide meals for a year for 15.4 people.” ($1800 provides meals for a year for one individual) This is the fourth year that Subaru South Blvd selected Friendship Trays as one of its Hometown Charity partners. Over the four years, Friendship Trays has received over $101,000 from the Subaru Share the Love Event.


Summer Health Fair and Blood Drive  –  Whitney M

Subaru South Blvd has limited space at our location, but we knew we wanted to continue to grow our blood drives and exceed last year’s donor numbers. Part of the solution would be to work in concert with our blood bank partner: we designed a Summer Health Fair to take place in a high traffic, highly visible location that would bring more donors and expose participants and passersby to Subaru’s Love to Care activation of the Subaru Love Promise. Each vendor was to invite their customers and prospects to visit the event to donate blood and receive gifts or the chance to win prizes from the various vendors. On what felt like the hottest day of the year so far, the blood bank set up for donations and 6 partners set up with giveaways, gifts and health or lifestyle information. In attendance: LifeShare of the Carolinas had a team of staff and volunteers to talk to about organ and tissue donation and the importance of discussing your wishes with your loved ones; Fifth Third Bank sent a team to discuss financial health and a drawing to win $500; Eat the Frog Fitness offered a prize wheel and a free training session at their location; Evolve Health Charlotte and Dr. Patti attended and were available to educate visitors on nutrition, functional movement and the benefits of chiropractic care. The event was held on the grounds of Noble Smoke BBQ which stayed busy all through the event. Subaru South Blvd had an Outback and tent set up with an opportunity to win a Subaru gift basket. All blood donors received a gift certificate good toward any purchase at Subaru South Blvd. This event was in addition to the already scheduled quarterly blood drives held at Subaru South Blvd. Our next Health Fair will be in October.


Food is Love!  –  Donna R

Subaru South Blvd is honored to help feed our neighbors in need through support of Feeding America! In April 2020, near the start of the pandemic, Subaru of America announced a 50 million meal donation to Feeding America as part of the Subaru Loves to Help pillar, the community-focused initiative of the Subaru Love Promise. Second Harvest Food Bank of Metrolina is a member of the Feeding America network and provides food to families in 24 counties throughout North and South Carolina. In the Fall of 2020, Subaru South Blvd partnered with sister store, Subaru Concord, to donate just over 50,000 lbs. of food directly to Second Harvest Food Bank of Metrolina through a combination of non-perishable food items, online donations and in-person donations from team members and Subaru owners. Knowing that the purchasing power of the Food Bank exceeds our own and to avoid donations that were not the best fit for nutritious, balanced meals, we focused on providing funds rather than canned goods. We received both funds and food from our community and delivered all on November 10th to the Charlotte facility. Subaru of America announced in January 2021 that they would double the donation made in 2020 and donate 100 million meals to Feeding America. “Once again, Subaru is working with Feeding America to help the millions of families struggling with hunger across the U.S.,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “As we continue to weather these unprecedented times together, we hope our contribution to Feeding America ensures the most vulnerable members of our communities are fed and cared for.” Together, the Charlotte-area Subaru retailers helped to provide over 761,000 meals in our communities. To increase the impact locally, Subaru South Blvd elected to donate an additional 50,000 meals. Nationwide, additional donations from the network of 633 Subaru retailers brought the total of meals donated to over 105 million*. “The pandemic has posed unique challenges for food banks and the people we serve,” said Claire Babineaux-Fontenot, CEO of Feeding America. “We are tremendously grateful to Subaru of America, along with Subaru retailers and distributors, for their generous support and commitment to fighting against hunger in communities across the country.” This is the Subaru Love Promise at work! *$1 helps provide at least ten meals secured by Feeding America® on behalf of local member food banks.


Teacher Appreciation Week - Subaru Loves Learning!  –  Elizabeth C

On Thursday, May 6th Subaru South Blvd Retailer, Bill Musgrave, and Community Liaison, Whitney Marti, delivered over 80 boxed lunches to the staff of Montclaire Elementary School in honor of Teacher Appreciation Week. Montclaire Elementary is one of several school partners for Subaru South Blvd and one of two Subaru Loves Learning partners for 2021. Interim Principal, Elizabeth Carrubba and Assistant Principal, Patty Capozzi greeted the team from Subaru. In previous years a buffet lunch was served in the teachers' lounge. This year, to maintain distancing during COVID-19, boxed lunches were lovingly prepared by the Subaru staff along with treat boxes filled with cookies and brownies. The message on each boxed lunch: "Each day, teachers make a difference, one child at a time. Teachers bring hope, encouragement, and the ability to dream beyond the four walls of the classroom, transforming the lives of students and the communities in which they live. In appreciation for your dedication and perseverance to make teaching and learning possible for all children."


Quarterly Blood Drive Impacts up to 72 Lives  –  Whitney M

On a beautiful Carolina spring day, which also happened to be Earth Day, Subaru South Blvd hosted our second quarterly blood drive of 2021. This drive resulted in 24 units, which can potentially save up to 72 lives and keeps us on track to reach our goal for this year. One of our guests also brought in coffee capsules she had been collecting to be recycled through our TerraCycle Zero-Waste Box program, known as “Subaru Loves the Earth”. Donors received a thank you gift card and T-shirt from OneBlood and a $35 gift certificate from Subaru South Blvd! This drive was fully booked and had walk-ins arriving during the day. For those who want to share a gift of life, but could not give on April 22nd, our next opportunities for you to give will be June 9th, followed by July 14th. June 9th will be held in the Noble Smoke parking lot located off Freedom Drive and there will be two blood mobiles. Vendors will be on site offering drawings, gifts and discounts. On July 14th we return to the Subaru South Blvd retail facility and $35 gift certificates for successful donors. Look for your May newsletter for more details on the June 9th Summer Health Fair and Blood Drive.


Subaru: bringing LIGHT to the darkness of cancer  –  Ashley D

On March 4th, 2016, Zoey was diagnosed with Pre-B Acute Lymphoblastic Leukemia. She was just 4 years old. Zoey endured countless treatments over several years to get to where she is today – cancer free! She’s now a bubbly and kind 9-year-old girl with a heart of gold and an overwhelming eagerness to give back. As the 2020 Subaru South Blvd. Hometown Hero, she was able to be a voice for kids battling cancer and advocate for a future without cancer. Zoey has been through a lot in her short life, but generous companies like Subaru South Blvd. are providing hope for a brighter future. During their 2020 Share the Love Event, Subaru South Blvd. honored Zoey as their official Hometown Hero and raised over $19,700 for The Leukemia & Lymphoma Society, an organization with one goal: to end blood cancer. Subaru South Blvd. leadership and staff are truly committed to serving their local community and building a future without cancer for kids like Zoey. Their support has helped drive new therapies for all blood cancer patients. In 2020, The Leukemia & Lymphoma Society helped advance 14 of the 17 blood cancer treatment options approved by the U.S. Food and Drug Administration (FDA) – an astonishing feat that would not be possible without partnerships like that of Subaru. In 2020, Subaru South Blvd. truly brought LIGHT to the darkness of cancer.


Lost to Found: Safe and Sound  –  Lynda B

A Subaru Loves Pets partner for over a decade, CMPD Animal Care and Control embodies how creativity and innovative thinking can achieve success. In 2020, they reached the coveted 90% save rate status by steadily increasing live-release rates over the last decade, and they continue to develop ideas and partnerships to further protect animal lives in our community. Subaru South Blvd was invited to participate in its latest community outreach program: The Microchip Checkpoint Partnership. The CMPD Animal Care & Control Microchip Checkpoint Partnership was created to help concerned citizens reunite found pets with their owners with their owners at convenient locations in our city and county, as well as educate the public about the importance of microchipping pets. Subaru South Blvd, along with 12 other veterinary and other pet-related/pet advocate businesses, have joined the shelter as Community Microchip Checkpoints that are equipped to scan found pets with the intent of locating the owner and avoiding a trip to the shelter and the intake process. Scanning a pet for a microchip is one of the best ways to identify a pet (next to a dog tag) and providing the ability to scan for a chip close to the area where the pet went missing increases the chance of the animal getting home quickly and safely. Reuniting people and lost pets is the number one priority and eliminates the need to take it to the shelter. While the shelter is a safe haven for lost pets, intake and confinement can be stressful and terrifying to a pet suddenly finding itself separated from its humans. Subaru South Blvd not only agreed to participate as checkpoint partner for this new program, it funded a portion of the project costs to supply four microchip scanning devices for participating non-veterinary partners, including the Subaru showroom on South Blvd. CMPD Animal Care and Control’s Lynda Bell Anello visited with adoptable canine “Mini MJ” to thank us and let the Subaru team practice with the scanner and learn about the necessary paperwork for found pets. Subaru Team Member Lynda Malte is shown with the scanner successfully reading the microchip. “This project is a huge step forward in educating the public about the importance of microchipping their pets and providing convenient access to scanning sites where people can help lost pets be reunited with their owners,” says Dr. Josh Fisher, Director of CMPD Animal Care & Control. “Subaru’s financial support and participation in this program will help decrease the number of pets that end up in the shelter because of inadequate identification, and ultimately save more animal lives.” Serving as a Microchip Checkpoint Partner also offers Subaru South Blvd the chance to educate their own customers who visit with their dogs for service or sales needs. Offering to “check your chip” ensures that an existing microchip is functioning and provides chip registration information so owners can confirm their contact information is current. Customers are also able to register their pets’ chips with CMPD Animal Care & Control so if the pet gets lost and is brought to the shelter, officers can look up the owner’s name and immediately contact them and return the pet. The first “official” scan was on St. Patrick’s Day, when rescue dog, Missy, and her Dad brought their Subaru in for service and we checked Missy’s microchip to be sure it is still active. The chip was active, but since the family had recently moved, Dad now has the information - microchip number and company registration phone number - needed to update their contact information. Keeping pets and people together is the goal of this program and it makes a life-saving difference for lost pets found and returned home safely. It also benefits our customers to learn about microchipping as an important pet identifier and ensure existing microchips are working properly and have updated contact information should their pets become lost in the future. *90% of animals that were taken into the shelter system had a positive outcome of being reunited with owners, adopted to community members or transferred to rescue partners.


Notes of Encouragement for Seniors  –  Lucy B

Prior to the pandemic and “Safer At Home” directives, Subaru South Blvd staff volunteered in the Friendship Trays kitchen preparing meals. This past year has been tough on everyone – meal recipients are experiencing even greater isolation than in previous years. Friendship Trays asked the community for notes of encouragement to be delivered with meals and Subaru South Blvd delivered the first round of colorful, cheerful notes today – enough to go to all the clients we are currently serving. Leading the project with her creative talents is Melissa Baker, pictured center with the team holding some of the many notecards. Friendship Trays serves Mecklenburg County Seniors as the designated Meals on Wheels program. Friendship Trays has been one of The Subaru Share the Love Event local charity partners since 2017 and as such receives financial support from Subaru of America and Subaru South Blvd.


Bicycle Attendance Incentive Support  –  Wendy J

An urgent email was received this week by our Customer Liaison, asking for help in assembling bicycles that had been donated by community partners. The bicycles are rewards for attendance by Sedgefield Middle School students. The bikes were to be presented in just two days’ time and none of the area bicycle shops contacted could accommodate the short turn-around time needed. Master Subaru Technician Joe Hathcock is an avid cyclist and has built many bikes; Our Service Manager, David Butler, has assembled an amazing number of bikes for a Christmas donation program beginning when he was 8 years old! We knew we could be of help! Over the two days, these two team members used their knowledge and technical skill to assemble the bicycles. The team helped load and secure the bikes in our parts delivery van and the fully assembled bikes were then delivered to the school ready to be presented. Subaru South Blvd joined Sedgefield Community Partners in early 2020 as part of our Subaru Loves Learning commitment - right before the pandemic caused schools to cease in-person learning. We are looking forward to resuming in-person volunteering and activities, including field trips to our facility to share career opportunities with middle school students, once it is safe to do so. We are thankful for opportunities such as this to serve our partners!


Showing True Love - Giving the Gift of Life!  –  Sheila D

We want to thank Subaru South Blvd for their spirit of partnership. On February 10th, we collected 21 units of blood, potentially saving up to 63 lives during our first blood drive of the year. We cannot do what we do without partners like Subaru South Blvd and their commitment to regularly hosting blood drives at their location and encouraging their entire network of customers and employees to participate. Entering our third year of consecutive quarterly blood drives, together we are focused on increasing the number of life-saving donations every drive and every year. Our goal for 2021 is 150 units to exceed the 94 units collected in 2020. We have 5 drives scheduled for 2021 so far, knowing that if the need increases, Subaru South Blvd will host us without hesitation any time we ask! We are thankful that Subaru South Blvd is willing to invest in successful blood drives by providing each donor with the generous gift of an Oil and Filter change coupon to go along with the t-shirts and gift cards offered by OneBlood.


The Gift of Live - And a New Subaru!  –  Sheila D

How does a blood drive coordinator celebrate a successful collaboration? By purchasing a new Subaru Crosstrek during the Subaru Share the Love Event! During 2020, the need for blood products did not change. In fact, the need for convalescent plasma to treat COVID-19 patients placed additional strains on the blood supply versus available, eligible donors. Subaru South Blvd added blood drives to their already planned schedule for 2020 once the blood bank shared the negative effect business and school closings were having on their collection efforts. For the year, 107 potential donors resulted in 94 units collected, with 81 of the donors receiving COVID-19 Antibody testing. Each drive was at or near capacity in keeping with the social distancing rules that limited the number of donors that could be on the bloodmobile at a time. Thank you to all of the heroes who presented to donate! The schedule is posted at Oneblood.org for 2021 – We hope to see you in the New Year as we strive for over 100 units!


Subaru Loves the Pets of Animal Care & Control  –  Lynda A

Subaru hosted another exciting event with Charlotte Mecklenburg Animal Care & Control in October at Sycamore Brewery. It was a perfect gathering of friendly Subaru reps, sponsor activities, and Animal Care & Control officers checking microchips. The best part was the adorable dogs available for adoption, and they were all named after Subaru vehicles! We had door prizes, Subaru toy giveaways and free gifts with adopted dogs. We were so pleased to have recent adopters attend with their dogs and families, as well as the sponsors and community partners’ dog communities. In addition, Subaru donated $100 for every dog and cat adoption we processed at the shelter throughout the month of October. The donation of $3,100 will be used to fund our Second Chance Medical Fund, which allows us to save more animals through emergency medical care and treatments for animals who need more than the routine care we provide. It also enables us to treat dogs who enter the shelter with heartworm disease through our Foster-to-Adopt program, which saved 221 dogs to date in 2020. We are so grateful to Subaru for its committed partnership and dedication to our mission over the past 10 years. Our shelter pets have benefited greatly from the strong and consistent support.


Delivering Warmth and Gratitude for Veterans Day  –  Melissa C

The Salvation Army Center of Hope in Charlotte serves members of our community who find themselves without shelter. With winter arriving and more people in need due to the pandemic, we are grateful to Subaru of America for coordinating the donation of 50,000 warm blankets nationwide! The Charlotte shelter delivery was scheduled for the day before Veterans Day – so we added cupcakes for the staff: ‘Thank You to those who serve those who served’. Many veterans and their families who find themselves in need of shelter services are served with dignity by the Center of Hope staff and we are honored to show our appreciation for their work! Delivering a thank you to the shelter staff and warm blankets for the clients they serve are Gary Porter, Executive General Manager and Whitney Marti, Community Liaison. Accepting donations on behalf of the Center of Hope is Melissa Corzine.


50,000 lbs of Food to Local Food Bank  –  Celia F

Subaru South Blvd and Subaru Concord teamed up to donate 50,000 lbs. of food to our local food bank, Second Harvest Food Bank of Metrolina. From September 15th through October 31st, canned goods and cash donations were accepted in store and online from our team members and Subaru owners. The leadership team designated a portion of every vehicle sale, service repair or maintenance, and parts or accessory purchase toward the goal of 50,000 lbs. of food. On November 10th, a check and 131 pounds of food combined to equal 50,005 lbs. were delivered to the staff of Second Harvest by Executive General Manager, Gary Porter and Community Liaison, Whitney Marti. Receiving the donation on behalf of Second Harvest Food Bank of Metrolina is Celia Farmer.


Blood Donors Save Lives!  –  Sheila D

September is Childhood Cancer Awareness Month. From Our Share the Love Partner, Leukemia, and Lymphoma Society of NC, Charlotte Chapter (LLS), we know that some cancer patients need blood products every single day just to keep fighting! Each donor can potentially save up to three lives through the donation of whole blood, platelets, or plasma. The call went out to our Subaru South Blvd team and Subaru owners in our area to give blood on September 15th at Subaru South Blvd on the Big Red Bus belonging to OneBlood, formerly Community Blood Centers of the Carolinas. As a thank you in September, OneBlood provided donors with Cancer Awareness Socks – this was our first drive where socks were given away and they were a big hit! Subaru South Blvd presented a money-saving oil and filter change coupon to each donor as a thank you. We are thankful to all who participated by giving the gift of life!


Hosting Additional Blood Drives to Meet Demand  –  Whitney M

Our partnership with OneBlood our community blood blank provides for quarterly blood drives at our facility. The need for blood donations is ongoing and has not diminished during the pandemic and in fact, has grown due to a shrinking donor pool. With businesses and schools closed or operating with reduced hours and staff, many drives have had to be canceled. Finding places to hold successful blood drives is essential to our blood bank partner, OneBlood. From our partnership with The Leukemia & Lymphoma Society, we know that many blood cancer patients need blood products daily to stay alive and this need has not changed during the pandemic. Additionally, convalescent plasma may save the lives of those suffering from COVID-19 – OneBlood is offering COVID-19 antibody testing to all donors to identify those who can make a difference in this way. We were humbled by the response from our Subaru community to our June drive and immediately added a July drive to accommodate the potential donors who could not get appointments in June. Our next drive is already scheduled for September 15th so that participants from both the June and July drives will be eligible to donate again. Our donor pool continues to grow with each drive and we are grateful for each and every one of these life-saving heroes!


Blood Donors Needed During Pandemic  –  Sheila D

The reasons for hosting regular blood drives are many. As part of our commitment to making a positive difference in our community and fulfilling our Subaru Love Promise, we are committed to partnering with organizations who have like-minded goals. One partner is Oneblood, who recently merged with Community Blood Centers of the Carolinas. From our partnerships with Oneblood, The Leukemia and Lymphoma Society, NC and The National Marrow Donor Program we have met many wonderful members of our community, many of whom need blood products every single day just to stay alive as they fight cancer. Members of our community being treated for heart disease or suffering from trauma also need blood products, whether whole blood, platelets or plasma. The need for blood products daily during the pandemic continues but the blood banks have had to cancel drives: businesses and schools where drives are regularly held are closed or working with reduced staff to maintain distance. People are heeding the advice that they are ‘Safer at Home” and not participating in community drives at levels seen before Stay at Home orders were announced. There is call for donors with COVID-19 antibodies to donate plasma to help patients receiving treatment for coronavirus: Studies have shown that by transfusing the plasma from a person who has recovered from the coronavirus, into a patient still fighting the virus, it can help boost the patient’s immune system and potentially help them recover. Our Subaru owners and team members enthusiastically responded to the call to help in unprecedented numbers and we immediately added another drive as soon as the blood bank could come back to handle the overflow of potential donors. When that drive is full, we are ready to add yet another with our blood bank partner, OneBlood. We are grateful for all they do to support hospitals, doctors and patients in our community and look forward to our continued partnership. We are thankful for the donors who braved stormy weather, 90 degree heat and in some cases, extended wait times to provide the gift of life. Over 30 potential donors presented and 25 units of blood were collected. Each unit can potentially save up to 3 lives. Drives on July 7th and September 15th are already scheduled and donors can reserve their time now by visiting Oneblood.org.


Showing Love on Valentine's Day  –  Yasmine Y

Subaru South Blvd was honored to receive national recognition from Subaru of America in November 2019 for creating a “Shoe Exchange” for their Subaru Loves Learning partner, Montclaire Elementary School in Charlotte, NC. The Subaru team was delighted to learn that part of the recognition included gift cards sent to the coordinator of this activity. Those funds, matching funds from the retailer, team member donations and generous participation once again from Shoe Carnival were used to purchase not only more pairs of new shoes to replace those already gifted to students but also 78 pairs of socks! The school’s coordinator had been in contact with Subaru South Blvd to identify which sizes from the original donation had been depleted and were now needed but the socks were a surprise! Thank you Subaru South Blvd for your continued support of the Montclaire Elementary School community!


Showing Love by Giving the Gift of Life!  –  Sheila D

On Wednesday, February 12th, Subaru South Blvd hosted a Winter Blood Drive. Our partner, OneBlood, sent out a plea for donors due to shortages caused by the previous Thursday’s tornadic activity that resulted in many area drives being cancelled. Subaru South Blvd offered 50% off oil change certificates to donors to encourage participation and OneBlood provided a red, long-sleeved T-shirt for each donor. A Valentine’s Day theme was chosen for this drive because Subaru South Blvd believes there is no better way to show love than by ‘Giving the Gift of Life’!


Subaru Loves Pets with CMPD Animal Care & Control  –  Melissa K

On November 7, 2019 Subaru South Blvd delivered a Forester filled with generous donations from teammates and Subaru owners. The "Chewbaru Outbarks" provided as part of the national Subaru Loves Pets initiative were a big hit and generated many additional donations. Dropping by the shelter always involves a check on the Zero-Waste box from Terracycle - The shelter is helping us collect coffee and creamer capsules for recycling...and a visit to the kitten nursery! Thank you to everyone who contributed to donations for our shelter partner!


Shoes, Books and Success!  –  Yasmine Y

Subaru South Blvd had a special delivery for Montclaire Elementary students as part of its Subaru Loves Learning initiative: On October 21st, they arrived with a team of volunteer readers representing Subaru South Blvd, Shoe Carnival, CMS Community Partnership and Family Engagement and Montclaire alumni. In addition to 150 science books, inspirational bookmarks and a very generous surprise gift card, they presented us with 100 pairs of new shoes from Shoe Carnival! The shoes will form a pantry and if a child presents with shoes they’ve obviously outgrown, have worn out or are not seasonally-appropriate – the school’s leadership will be able to privately gift the student with a new pair of shoes and the student will be able to concentrate on learning! The shoes were purchased through donations from customers, team members and a portion of every transaction throughout Subaru Loves Learning month. Subaru collaborated with Shoe Carnival and their leadership who also donated shoes and provided savings on their inventory to make the donation of 100 pairs of new shoes possible. “We have great community partners in our CMS system. Today we had visits with Subaru South Blvd and Shoe Carnival that have had some really impactful work with Montclaire Elementary School. They didn’t just show up one day and drop off some supplies, there was intentionality about their work, they planned with the school staff and the Community Partnership and Family Engagement team and today they distributed over 150 award-winning science books and developed a shoe pantry for our students that need some help with shoes. It’s a wonderful thing to be able to meet a need that is so pronounced in schools and these folks have just done a great job with that: Thanks so much for this thoughtful way to partner with our students. Shoes on their feet, books in their hands and dreams in their heads are a great formula for success,” shared Margaret Marshall, District 5 School Board member, who participated in the day’s activities. Subaru provided volunteer test proctors and provided lunch for the entire staff in honor of Teacher Appreciation Week last May shortly after our school was selected by CMS to partner with Subaru South Blvd. During these visits we were asked to share our greatest needs for a school supply drive to be held during August as part of Subaru Loves Learning. We communicated a greater need for non-school supply items in our community and Subaru listened! We appreciate the time and effort that went into amplifying a national program into a perfect fit for our school’s specific needs.


Subaru Loves Pets: Animal Kneads Day 2019  –  Melissa K

For the 13th consecutive year, the Charlotte community celebrated Animal Kneads Day. The Great Harvest Bread Company has volunteers bake breads for event participants. On event day, 100% of a $10 donation goes to the Community Spay / Neuter fund operated by Animal Care and Control to reduce pet overpopulation. $8000 was raised on this one day through the donation for bread program. Subaru South Blvd participated as a sponsor and vendor during the event, which included a Halloween costume contest! Subaru South Blvd brought Chewbaru Outbarks to the event to maximize the month-long supply drive by asking visitors to purchase supplies at the nearby pet store in exchange for the Subaru-themed squeaky toys. Shelter alumni were invited to the event and almost 2 dozen adopted dogs visited the event over the course of the day. Tyson, available for adoption, was featured on Subaru South Blvd’s social media in honor of ‘Make a Dogs Day’ on October 22nd. Tyson, pictured with a Chewbaru , is 7 years old and heartworm positive. He is an underdog and in need of a forever home.


Subaru Loves Pets: For the Love of Pets Day  –  Melissa K

On October 12th Subaru South Blvd co-hosted “For the Love of Pets Day” held annually by CMPD’s Animal Care and Control. The community benefited from Free Rabies vaccines, Free Microchips and Fee-waived adoptions. Pet-related businesses showcased their products and services as well as offering giveaways and prizes.A total of 21 shelter pets found their forever homes during this event.


Make a Dog’s Day  –  Andy A

Subaru is proud to establish the first-ever National Make A Dog’s Day October 22nd. As part of Subaru Loves Pets month, we’re inviting all dog lovers to do something extra special for their furry best friends. Plus, Subaru will be focusing our efforts on helping the hardest-to-adopt shelter Dogs –those with special needs-find homes. Get ready to fall in love withThe Underdogs. #MakeADogsDay Meet Gabi! Gabi has been at the Humane Society of NWGA (Northwest Georgia) for seven years. If you asked the volunteers to pick their favorite animal at the shelter, Gabi would win hands down. She does not do well with dogs or cats so must be the only animal in an adult only family. She loves people and will bond very quickly to you. Gabi would make someone a great companion. She is waiting patiently for her forever home. If you have room in your heart and your home for this sweet girl then please fill out an adoption application, highlight and right click this link: https://hsnwga.org/adoption/application-for-adoption/?fbclid=IwAR2Ie18p6U3ryKi-niIuIZFTd-waD98xrySl7IJmiRBXE239WP7dpODubiU #MakeADogsDay #SubaruLovesPets #TheUnderdogs


#DonateLife  –  Lori H

On August 12th, Subaru South Blvd once again hosted a blood drive in partnership with Community Blood Center of the Carolinas - One Blood (CBCC). CBCC generously offered coolers to presenting donors. Subaru added a money-saving coupon to encourage and thank donors. The goal was met once again and drives are scheduled quarterly through 2020. Visitors and donors were able to enjoy refreshments in the showroom while learning more about life-saving blood donation, Our partners, The Leukemia and Lymphoma Society of NC, Charlotte Chapter and Be The Match (National Marrow Donor Program) provided information on their missions and visitors could begin the registration process to join the National Marrow Donor Registry - yet another opportunity to save lives! Maureen, a Subaru Ambassador joined the South Blvd team in welcoming visitors and also helped spread the word about the event.


Zoey Survives, Thrives and Gives Back To Others  –  Cathy B

Almost four years ago, at the age of 4 1/2, Zoey and her family’s whole world was thrown upside down when she was diagnosed with Pre B Acute Lymphoblastic Leukemia (ALL). Zoey had always been an incredibly smart, intuitive little girl. One month prior to her diagnosis, her leukemia was multiplying rapidly in her little body. Her family had no idea, but she knew. In the car ride home from school one day when she was feeling ill, she told her mother, “Mommy, Mommy, I’m sick. I have cancer, I know I do!” Zoey’s mother, Beth, said that was a moment she will never forget. One month later, she was explaining to Zoey that she DID in fact have cancer and that she would need to fight for her life; that her world was going to change forever. Beth said that when she told her, Zoey’s response was, “Mommy, am I going to die?” No child should ever have to say those words. A few hours later, Zoey’s words changed to, “I’m going to fight with all of my body”. And that is exactly what she has done over the past 3 ½ years. She has fought every single day, with every single ounce of her body. Coincidentally, another thing happened 4 years ago and that was the inaugural year of the Subaru of America national partnership for their Subaru Loves to Care June initiative with The Leukemia & Lymphoma Society (LLS). Across the country each summer, thousands of blankets, kids' craft kits and Subaru Customer Care Cards with messages of hope and inspiration are delivered to cancer patients in local hospitals by the joined forces of staff and owners from local Subaru dealerships and staff of the local chapters of LLS. Subaru South Blvd. has been steady and committed to this initiative ever since 2016; each year, their involvement and immersion has gotten stronger. The entire team of sales, administrative and service staff fill out Subaru Care Cards as do the dozens and dozens of customers that walk in during the month of June while the blanket display is up in the showroom. These messages are so incredibly meaningful to the patients that receive them at Levine Cancer Institute-we hear it from the nursing and administrative staff all the time. Receiving the wonderful gift of a blanket and have it be accompanied by a message of strength and hope written by a stranger is very powerful. This year, in addition to the Subaru Customer Care Cards, children from local elementary schools that participate in the LLS Pennies for Patients campaign, created get well cards to go along with the blankets. Proof that this is an important endeavor for a retailer happens when representatives from both owner families take part. Owners, Wanda Musgrave and Gary Porter, met LLS staff members, LLS NC Charlotte Area Director, Helena Scott, LLS NC Business Development Manager, Cathy Bloomberg, and Light the Night Campaign Specialist, Carole Morris, and joined forces to make an impact by improving the lives of people battling cancer right in their own community. And, this years’ delivery was made all the more special as Zoey, her little sister, Sierra, and mom, Beth, also joined Subaru South Blvd. and LLS NC to attend the delivery of gifts to Levine Cancer Institute. It was Zoey’s chance to help put a smile on other cancer patient’s faces, as she is keenly aware that the kindness of strangers was so welcomed by her family during her early treatments that she wanted to do the same for others. Today thankfully at 7 years old, Zoey is in the maintenance phase of her treatment, surviving and thriving, doing all the things that little girls who love pink, princesses and pretty shoes should be doing. She sometimes still struggles trying to keep up with the other kids physically, “but she is so brave and so kind and so, so, so loving that I know from the depths of my soul she is going to survive,” says Beth. On behalf of Zoey, Sierra and Beth, and the local LLS chapter in Charlotte as well as anyone battling cancer or supporting one who is, thank you, Subaru South Blvd., for your belief in the LLS mission to create a world without blood cancer and improve the lives of cancer patients and their families. From Zoey’s mother Beth: “It’s people like you who are going to help change this world and I am forever grateful to you for helping raise awareness to help future Zoeys NEVER have to worry about the word CANCER again.”


Sharing the Love with Friendship Trays  –  Lucy B

On April 24th, Friendship Trays invited Subaru South Blvd to present the Subaru Share the Love Event proceeds and tour the community Meals on Wheels operation. Eric Swanson, District Sales Manager, Subaru of America, Bill Musgrave, Wanda Musgrave, Doug Johnson and Whitney Marti, from Subaru South Blvd, presented the $32,822 check to Lucy Bush Carter, Executive Director, Friendship Trays and Board Members, Keith Pehl and Tobe Holmes. After the check presentation, we toured the operation as the day’s meals were being readied for delivery by volunteers. The Subaru Share the Love Event donates $250 to the purchaser's choice of charities for every new Subaru vehicle sold or leased at participating Subaru retailers nationwide from mid-November through the end of the year. The Event has donated $145.7 million in 11 years. There are four national charity partners: The American Society for the Prevention of Cruelty to Animals® (ASPCA®), Make-A-Wish®, Meals on Wheels America and the National Park Foundation. In addition, Subaru retailers select either one or two hometown charities from their local community to support, adding more than 682 local causes to the 2018 Subaru Share the Love Event. Select retailers participated in an additional hometown charity donation by offering their own 'per vehicle sold' contribution which generated more than $3.5 million nationwide. When paired with the nearly $24 million contribution from Subaru of America, donations climbed to $27.5 million in 2018. As a result of Subaru customers' selection, national charity partners received $10.1 million, while hometown charities received $17.4 million. Donations to Friendship Trays are used to offset costs of food, staff (delivery coordination, culinary team) and the facility.


Subaru Loves Learning - Teacher Appreciation Week  –  Yasmine Y

Food and fellowship make for an excellent introduction! Subaru South Blvd provided lunch for the staff of their new Subaru Loves Learning partner, Montclaire Elementary School, on Tuesday, May 7th. In addition to ordering and delivering 20 extra-large pizzas from Costco for the staff of 80 to enjoy, Subaru South Blvd also provided raffle prizes to show appreciation for the dedication exhibited by the Montclaire staff. During this visit, we were also able to discuss other ways that Subaru South Blvd and Montclaire Elementary could partner throughout the year and not just during the upcoming science book donation delivery. This conversation led to involvement with the Subaru Loves the Earth Terracycle recycling program through collecting coffee, tea and creamer pods from the staff and a Subaru team member participating in End of Grade testing as a proctor.


Sara's MVP Blood Drive / Swab For Mike  –  Sara P

The Leukemia & Lymphoma Society (LLS), OneBlood.org, BeTheMatch, and Subaru South Blvd hosted a blood drive on May 3rd to honor the life of Mike Pross. The local chapter of LLS introduced us to Sara, who wants people to understand the importance of donating blood. BeTheMatch created a special link: join.bethematch.org/SwabForMike Sara’s story: “…Because of the gift of lifesaving blood and platelets, I got to spend another year with my daddy...” “On September 4, 2017, my life changed forever. It was on this fateful day in a cold, sterile hospital room that my dad was given a death sentence. As the chart was read, the words: “leukemia; terminal, four months” echoed through my mind. My parents spoke in hushed whispers as if my 17-year-old brain would somehow not comprehend and be spared the agonizing pain and fear that cut through my heart. This could not be happening I shouted to the injustice inside my head! My dad is strong and fit and only 52. My dad was a faithful man of God, who had dedicated his legal practice to helping so many others. He was always so strong and confident, but at that moment, I overheard the strongest man I had ever know to confront the fear of his own mortality. I overheard my dad ask my mother, “You know, I have spent 20 years helping clients who have developed blood cancers from exposure to chemicals. I have probably helped thousands of people and I know if given the chance, I could help thousands more. But now, I may die from the exact same cancer. Why do you think God took me out of the game?” I fought back tears when silence was the only answer he received…I began researching Acute Myeloid Leukemia: the most aggressive form of leukemia. With this form of blood cancer, the bone marrow stops producing red blood cells. My dad could only be kept alive through blood and platelet transfusions that he received from the donations of others. He needed to receive transfusions of 2 units of blood and platelets every 3 days. For the next year, he survived solely on the blood that he received from donors…there was a 4% chance that a bone marrow transplant may save his life. As his only child, I would only be a 50% match, but it was better than nothing. To say that I was overjoyed to be able to save my dad’s life would have been an understatement! I began the intensive preparation…One week before the transplant…my dad came down with pneumonia and was no longer eligible for a transplant. We continued to hold out hope that he would regain his strength and the transplant would be rescheduled, but the cancer was too strong for his chemo beaten body. On August 16, 2018, my dad was barely able to speak. I held his hand and willed strength into his frail body through my fingers. I could tell he was suffering but he would not leave me. I knew I had to give him permission to rest. With all the courage that my teenage heart could muster, I whispered, “Daddy, I’m going to be okay. I promise I will go to college and make you proud. You can rest now.” He couldn’t speak, but I know he understood because a tear rolled down his face and with one last squeeze of my hand, he closed his eyes. I have decided that I will not let my daddy’s suffering go in vain. I have decided to register to Be A Match and I will do everything in my power to be the life-saving substance that I hoped to be for my dad. I will pursue a career in oncology nursing and dedicate my life to finding a cure for cancer. But what I have learned through this process is that you do not need to be a medical professional to make a difference. I have immense gratitude for the oncology team that gave my family hope, but it was the blood donors that gave me one more year with my daddy who are the real heroes of my story. Please do not ever take your blood donations for granted. Without weekly transfusions, my dad would have survived less than 3 weeks. You gave me one more year with my father. But on November 21st, I learned that you helped to do so much more. On this day, I learned that as a result of my dad’s participation in the clinical trials, the FDA had approved the treatment for AML patients. It is believed to be the cutting-edge treatment for leukemia patients and may even lead to a cure. Had he not been able to receive constant transfusions, he wouldn’t have been eligible to participate in this trial. My daddy did not live to hear the groundbreaking FDA news, but something tells me he is looking down now smiling. If I could relive that fateful day outside his hospital room, I would have an answer to break that deafening silence. I know now what I did not know at the time: My daddy WILL continue to help thousands of people suffering from blood cancers - his final contribution would be his best one yet! If I could go back in time, I would burst in that cold hospital room with this knowledge and I would yell, “Daddy, God didn’t take you out of the game, He just promoted you to MVP!”


Subaru Loves the Earth on Earth Day  –  Whitney M

We were grateful for the opportunity to display vehicles at Ballantyne Corporate Park’s annual Earth Day Celebration and use the event as a way of publicizing our partnership with TerraCycle and encourage the public to bring us items that would otherwise end up in landfills. Pre-event publicity included a segment on a local news program with a Subaru Outback (complete with rescue dog in the back for good measure!), the new Zero-Waste display and a Zero-Waste box. In anticipation of the TV segment, Terracycle generously provided bracelets, a 3-ring pencil pouch and stickers as visual elements for the TV segment and then to give away at the event. We spoke briefly about SULEV technology and the availability of a Crosstrek Hybrid. We then challenged viewers and event participants to bring us coffee pods to recycle. The event was held under a tent in the middle of a corporate office park, so we appealed to the office workers to collect pods, from both home and their office, and bring them to the display during the event, or at any time to Subaru South Blvd. We collected pods that day and have since had Subaru owners drop by the dealership for more information on how to recycle using this program. With over 9.8 billion of these hard-to-recycle pods produced in just the first 10 years they have been available for home use – enough to circle the Earth 10.5 times - we are excited about the opportunity to recycle them into useful products.


Subaru Loves Learning at Pinewood Elementary  –  Yasmine Y

The Subaru South Blvd team generously gave of their time and their books. 150 to be exact!! Our scholars were pleasantly surprised when their principal, Ms. Natashia Pegram, walked into the third and fourth grades classrooms at Pinewood Elementary. Following behind her was the Subaru team and boxes filled with books, school supplies and bookmarks with handwritten notes of inspiration by their customers. Their faces of excitement were priceless. These aren’t just any books, they are all recognized and stamped with the logo for Excellence of Science. We are so thankful to you Subaru for selecting our school to receive such a wonderful gift of reading. Thank you!


Pet Safety Day  –  Melissa K

On July 13, 2018 we loaded a Subaru Crosstrek with supplies we purchased for the kitten nursery – that was at “cat-pacity” – along with a donated Sleepypod carrier and harness and headed over to our shelter-partner, CMPD Animal Care and Control in Charlotte. We spent the morning with Jon Wilson of Wilson’s World (Part of the WCCB Rising morning show) and Animal Control Officers to talk about pet safety. Enjoy the video Wilson made as we unloaded the donations! https://youtu.be/-FWs3fWXDUA In preparing for the event, our focus was on all aspects of safely travelling with pets. We wanted to emphasize the commitment shown by Subaru of America when they partnered with the Center for Pet Safety to determine which safety harnesses were most effective in 2013. Sleepypod earned high marks, so I reached out to them hoping for ideas on helping our viewers visualize the importance of properly restraining pets while in motion. They graciously sent a Sleepypod Mobile Pet Bed and the latest version of one of the Click-It harnesses that earned high marks in safety studies. They sent literature for us to use, not only on this day but to build a display around pet safety during all of our ‘Subaru Loves Pets’-themed events. We were asked to continue using the donated items to encourage pet safety in our community. We secured the Sleepypod in the rear seat using the seatbelt as instructed thus creating a safe way to transport a small dog or cat, eliminating potential injury to the pet or to the human occupants in the event of a collision or sudden stop. One of the dogs available for adoption ‘modeled’ the Click-it Harness during the broadcast. We demonstrated just how hot it can get in a vehicle – even with the windows cracked. No real dogs were used in this demonstration. We placed a thermometer in a closed CMPD vehicle and watched as it warmed up. Even though the weather was atypically cool and cloudy, the temperature rose steadily to over 90 degrees in a short period of time. The officers explained what to do if you become concerned for a pet’s safety and the owner cannot be located. Of course, we visited the kitten nursery. We learned how to feed baby kittens with formula in June on another visit to the shelter to highlight the need for fosters to socialize the kittens as they aged out of the newborn rooms. Socialized kittens have the best chance of finding their forever home. We want to thank the Wilson’s World team for always making a difference through highlighting needs and educating viewers on how they can get involved. We also wish to thank CMPD Animal Care and Control for the outstanding job they do for our community!


Subaru loves learning at Pinewood Elementary  –  Yasmine Y

The Subaru South Blvd team generously gave of their time and their books. 150 to be exact!! Our scholars were pleasantly surprised when their principal, Ms. Natashia Pegram walked into the third and fourth grades classrooms at Pinewood Elementary. Followed behind her was the Subaru team and boxes filled with books, school supplies and bookmarks with handwritten notes of inspiration by their customers. Their faces of excitement were priceless. These aren’t just any books, they are all recognized and stamped with the logo for Excellence of Science. We are so thankful to you Subaru for selecting our school to receive such a wonderful gift of reading. Thank you!


"For the Love of Pets" Day  –  Melissa K

On Saturday, October 13th, 2018, CMPD’s Animal Care and Control Shelter provided free spay and neuter services, rabies shots and microchip implants for local pet owners in partnership with Subaru South Blvd and a grant from the ASPCA. CMPD’s Animal Care and Control Shelter provided 202 rabies vaccinations, 161microchips, 111 pet identification tags, and 64 spay/neuter surgeries. The 161 microchips were the second largest amount ever given by Animal Care and Control in a single day. The number of services provided Saturday were comparable to an entire month according to Animal Care and Control. The cost of Saturday’s clinic was roughly $4,000. A grant from the ASPCA, through a partnership with Subaru South Blvd, paid for the fees, as well as enabling fee-waived adoptions all day. A total of 29 pets found their forever homes: 17dogs and 12 cats. Local, pet-related vendors were on site giving away free samples and providing educational materials to event visitors. A local photographer, Anne Oberlander, generously donated her time to take fall-themed pet and family photos using items loaned by The Hunter Farm of Weddington, NC. The community’s participation shows just how much county residents care about their pets. Many thanks to Subaru of America, the ASPCA and CMPD’s Animal Care and Control for making “For the Love of Pets Day” possible and to the vendors who donated their time and resources to make the event a success.


Giving Is Always Better Than Receiving  –  Cathy B

When Subaru South Blvd. owner Gary Porter walked into Alice Swann’s cancer treatment room to introduce himself and present warm blankets and Subaru customer care cards to both her and her caregiver, he never expected to be told that between the 2 women, they owned 3 Subarus. And that’s how it went all afternoon; first, a patient who shared with Gary the story of her husband’s Subaru saving his life in a crash with a tractor-trailer just last month. Another patient revealed that he and his wife own 2 Subarus, and another that he had recently given his Subaru to his wife. He can’t drive anymore because of his illness and wanted her to drive him to his treatments in his Subaru. While the purpose of delivering blankets had nothing to do with sales and everything to do with giving back to local cancer patients at Levine Cancer Institute, it was wonderful to hear that the Subaru reputation for safety is hugely recognized. Thank you to the Porter family for caring about others in your community. The Leukemia & Lymphoma Society is so proud to partner with you each summer.


Subaru Instills a Love of Learning  –  Bridgette S

The mission of the Subaru Love Promise says “Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to showlove and respect to our customers and to work to make a positive impact in the world.” Shown below, Subaru instills a love of learning into elementary students from Nations Ford Elementary School.The students of Nations Ford Elementary want to thank Subaru of South Boulevard for being an important partner of the district over the last several years through the Subaru Love Promise initiative. Subaru of South Blvd has supported both Sterling Elementary and Nations Ford Elementary with gifts of donated books. These gifts are a much needed addition to the library and school because they are nationally recognized for their educational content! Charlotte Mecklenburg Schools appreciates Subaru of South Boulevard!


Smiles and Sunshine All Around  –  Cathy B

It's never a bad idea to begin a weekend putting smiles on other people's faces. Staff and volunteers from The Leukemia & Lymphoma Society, NC Chapter (LLS NC) teamed up with Subaru South Blvd. employees to deliver warm blankets (chemotherapy does have a tendency to make patients cold) and messages of love and hope to those battling cancer at Levine Cancer Institute in Charlotte. Glenn Scott, a 20 year non-Hodgkin's Lymphoma survivor and Charlotte LLS NC Trustee, along with his daughter, Hannah; Tom Davis, a 12-year non-Hodgkin's Lymphoma survivor and Patient Access Volunteer for LLS NC; David Hirsch, a Multiple Myeloma support group leader in Charlotte and LLS fundraiser, and Subaru South Blvd. employees, Whitney, John, Doug and Cameron jumped into action handing out blankets and words of encouragement. What better message is there for someone experiencing perhaps the darkest time of their life, that there stands before them people that understand exactly what they're going through and survived. Glenn and Tom brought smiles and sunshine to the patients as testament to the power of positive thoughts. Thank you Subaru South Boulevard for your generosity and thank you, Levine Cancer Institute for partnering with LLS NC!


Subaru South Blvd Delivering Warmth and Hope  –  Whitney M

We were pleased to partner with The Leukemia & Lymphoma Society, North Carolina Chapter, to deliver warmth and hope to members of our community undergoing chemotherapy at Levine Cancer Centers. Our team visited multiple locations in the area and presented blankets, as well as messages of hope and caring, written by visitors to Subaru South Blvd in June and July. The blankets were part of an initiative known as the Subaru Love Promise and Subaru Loves to Care.


Subaru South Blvd Delivers Warmth and Hope  –  Whitney M

Throughout the month of June team members from Subaru South Blvd supported their local community's health and wellness by partnering with The Leukemia & Lymphoma Society. Subaru South Blvd asked customers and team members to share their Messages of Hope with those fighting cancers in the local community and provided a co-branded Subaru Loves to Care and The Leukemia & Lymphoma Society bracelet to customers in an effort to raise awareness. Subaru South Blvd also committed to delivering blankets to cancer patients in the local community. 100 blankets and Messages of Hope were delivered to Levine Cancer Institute clinics throughout the metro area throughout the month of July. We are indebted to Cathy Bloomberg for coordinating this huge state-wide effort and ensuring the blankets and messages reached those in need.


Nature At Night Launch of Trails and Tails  –  Emily L

On October 17, 2015, Subaru South Blvd joined Share the Love Hometown Charity Partner, Shelter Pet Enrichment Fund and Shelter partner, CMPD Animal Care and Control, to launch Trails and Tails and inform the public of the "Clear the Shelter" adoption event taking place a week later at the shelter. The first Trails and Tails event is November 14th at McDowell Nature Preserve. This community dog walk event will take place every month on the 2nd Saturday at a different Mecklenburg County park. http://www.meetup.com/Trails-and-Tails-Meetup/ The cute puppy representing all of the animals at the shelter that need forever homes has a home of his own - with the volunteer!


Subaru Loves Learning Book Drive  –  Bridgette S

In an effort to support education and work to make a positive impact, Subaru South Blvd team members and customers participated in the Subaru Loves Learning Book Drive throughout the month of August as part of a larger Subaru of America, Inc. (SOA) effort called the Subaru Love Promise. The book donations provide outstanding, prize-winning books to elementary school students in order to engage young learners in the world of science and inspire them to want to learn more. All of the prize-winning books are science, technology or engineering related. The 150 books collected by Subaru South Blvd were presented to Sterling Elementary School on October 9, 2015. It was a pleasure to meet the dedicated educators of Sterling Elementary and members of the Charlotte-Mecklenburg School system's IT department, who have committed to reading to students throughout the year.


Classroom Central  –  Karen P

Classroom Central's mission is to equip students living in poverty to effectively learn by collecting and distributing free school supplies. Subaru South Blvd supports this mission, along with sister store Subaru Concord, by providing the community with convenient locations and expanded delivery times. School supply donations are delivered to Classroom Central by Subaru team members as donations are received. Community members may receive a receipt for their records from our cashiers.


Subaru Loves to Care - "Give a Pint, Get 2 Quarts"  –  Laurie `

On September 1, 2015, Subaru South Blvd hosted a blood drive with the American Red Cross. Donors were offered a 50% off oil and filter change coupon for participating. A number of Subaru South Blvd team members also made life-saving donations, as well as our favorite Subaru District Sales Manager, Eric. While we would have liked to collect more units toward our goal for this inaugural event, we will strive to increase participation in the future. We appreciate all of the community members, customers and team members who took time to give.


Subaru Loves Learning Book Drive August 1 - 31  –  Danielle S

Join us in our Subaru Loves Learning initiative during the month of August! We are partnering with the American Association for the Advancement of Science (AAAS) in donating science books to Huntingtowne Farms Elementary School and Sterling Elementary School in the Charlotte Mecklenburg School District. All of the books that will be donated have been recognized by AAAS as some of the best science books in their field. Contact us to learn more information.


Subaru Loves the Earth - E-Waste Event  –  Danielle S

We would like to thank our customers for participating in our E Waste Recycling event during the month of April. With your help, we were able to prevent 2,579 lbs of carbon emissions from polluting the atmosphere. This is equivalent to saving 99 trees, 439 gallons of gasoline, 3,739 plastic bottles, and 17,197 aluminum cans. Thank you for helping strengthen the Subaru Love Promise!


Slide Into Home Pet Adoption Event  –  Melissa K

Subaru South Blvd participated in a joint mega-adoption event held by CMPD's Animal Care and Control and the Humane Society of Charlotte. A grant from ASPCA made this event possible and the goal was to #EmptyTheShelters at both locations. Our Hometown Subaru Share the Love Partner, The Shelter Pet Enrichment Fund, the official 501(c)3 of CMPD AC&C attended as well. We are looking forward to the next adoption event to be held in October.


Share the Love Hometown Charity Donation  –  Dena C

From its inception, the Shelter Pet Enrichment Fund (SPEF) has sought to provide the resources necessary to assist CMPD Animal Care & Control in reducing the number of animals euthanized and increase adoptions. The generous Share the Love donation will allow us to achieve this goal through various enrichment programs funded solely by SPEF at CMPD-ACC. Additionally, the donation will allow SPEF to achieve a new goal in 2015 of extending enrichment programs to the community by creating a training resource guide on the SPEF website. The goal is to reduce the number of animals surrendered to the shelter due to training or behavior problems. Thank you, Subaru and the Share the Love campaign, for allowing Shelter Pet Enrichment Fund to continue important enrichment programs and opening up our programs to the community. Your generous contribution will save the lives of homeless animals.


April 1-30, 2015 E-Waste Recycling Event  –  Molly M

Throughout the month of April, we are hosting an E-Waste Recycling Event in our store to collect unwanted electronics. We've arranged to work with a company who will responsibly collect, re-purpose, and recycle your electronic waste. Help us protect our environment. Just show up with your E-Waste and we'll do the rest! The first 50 customers who contribute will receive a complementary environmental badge of ownership. We will accept: LCD Monitors, Cell Phones, Laptops, Tablets, CRTs up to 40", Video Games/Consoles, Fax Machines, DVD/VCR Players, Printers, Computer Peripherals, Switches/Routers, Cords and Wires.


Subaru South Blvd Hosts Toy Drive For The Shelter Pet Enrichment Fund  –  Dena C

Our local charity for The Subaru Share the Love Event was The Shelter Pet Enrichment Fund. On Saturday, December 6th, we hosted a toy drive at Subaru South Blvd to collect toys and other items to enrich the lives of shelter pets awaiting their forever home. SPEF is a partner to CMPD's Animal Care and Control. This organization has been our local ASPCA partner for every previous Share the Love Event.